Takeaways From the ATS Stockholm
There are two types of ad tech conferences: those where the self-promo layer is so thick that the value for attendees is minimal; and those where people take off the corporate mask for a moment and speak openly about the not-so-distant-future challenges …
5 Best Programmatic Events for Publishers in Q1 2020 – Recommended by Yieldbird
The publishing industry has undergone a series of important changes in recent times. Our partner publishers often ask us where they can find out about upcoming changes, not to mention all the other key aspects relating to the Programmatic industry. There are …
Programmatic Advertising 2020 – How Do Publishers Manage Changes?
In the last weeks of Q4 2019, instead of counting usually record earnings after Black Week, digital publishers who want to maintain and grow advertising revenue are setting strategies to go smoothly through the regulations awaiting the programmatic industry in 2020. Check …
Programmatic 2020 Trends: Five Things to Take Away from the YieldFest London Publishers Meetup
Only in 2020 will we feel the full strength of the changes in the digital advertising that are now taking place. Once ad budgets for 2019 are spent, advertisers will have more flexibility in implementing new strategies that will impact publishers. The …
INMA Media Innovations Week 2019 – Key Takeaways
This past week Yieldbird spent 2 full days in Hamburg, attending the yearly INMA conference. It was a fully packed agenda with many interesting stories shared by publishers. The main take-aways from this publisher-centric event Publishers are still scrambling for advertising revenue …
YieldFest Poland Powered by Yieldbird: Takeaways from the Digital Publishers’ Meetup
By next year, it is forecast that digital advertisements will exceed 50% of global media spend. The development of programmatic advertising is in its prime. The industry is gaining structure rapidly; already established with strong foundations. To nurture the valuable networking opportunities …
Yieldbird Takes Part in the Google User Group in Munich!
We went to the Google User Group in Munich. Here are the main takeaways! The Network Partner Manager program is moving to Multiple Customer Management at full speed! As a Google Certified Publisher Partner with MCM rights, we are helping publishers monetize …
Maximizing Publisher Monetisation at ATS Berlin
This year’s ATS Berlin, the international programmatic ad and marketing conference series, is special this year. If you’re eager to dive into the essentials of topics like optimization, transparency, or challenges posed by ads.txt and the GDPR, ATS Berlin is for you. …
Dmexco 2017 – Key Takeaways From The Event
After two inspiring and full-of-insight Dmexco days with countless attractions and most intense networking. All the latest trends and business deals are again part of a great Dmexco experience now. …
9 Digital & Programmatic Events in Q4 2017
Need to know where you can get the latest news on advertising, programmatic, digital business and network with people in the field? We’ve got you covered. Here’s a list of the Q4 conferences that every publisher should consider attending. MarTech – …