FREQUENTLY ASKED QUESTIONS
01
Who are we?
Yieldbird is certified and awarded ad revenue optimization company. We help medium and large publishers optimize their monetization either with our consultancy services or a combination of machine learning, data-driven ad tech products and incremental demand sources which increase their programmatic revenue.
02
Eligibility criteria for publishers
Publishers' inventory has to comply with Google publisher policies, no red flags or bans. For more information on eligibility criteria, please reach out to us directly at publishers@yielbird.com
03
What advertisers does Yieldbird work with?
Yieldbird can provide access to demand from top global advertisers and media agencies.
04
What are the payment terms?
NET 30 (AdX), NET 65 (other SSPs)
05
Exclusivity to ad inventory
Google changed its Ad Manager and Ad Exchange program policies and as of now repeated ad calls for Google ads are not permitted. This means that there should be only one source of Google ads on your inventory.
06
What CPMs can you provide?
Once we have your benchmark data we will be able to generate a projection for you in terms of what CPMs you should expect before we begin the test. CPM depends on a lot of different factors and therefore we do not operate at a guaranteed CPM rate. We will adapt your pricing rules to the latest market conditions, advertisers' spending strategies, or things like traffic fluctuations to sell your inventory at the highest possible price and lift your overall revenue with competitive CPMs.
07
Private marketplace deals/Private auctions
PMP and PDs are a part of our full-service ad management. We can also help you design the Private Marketplace offer framework (PA, PD, PG) for your display and video inventory or help you troubleshoot deals within our service of ad ops support.
08
Do you have technical support?
We will be more than happy to take all hard work on our shoulders. We support our partners in segments above & support them in launching campaigns via ADX or take care of troubleshooting. What is more, we can help you to create programmatic price list for Lifeder & provide more clients for your inventory.
09
Is it possible to sign a contract just for the test?
Yes it is. The agreement is available here
10
Do you have direct contact with any Google agent?
We are proud Google Certified Publishing Partner, you can check us here. We do have our own Account Manager in Google & what is more we hire also former Google employees!
11
How many days do you need for the test?
We need 30 days for the test. You should see first positive results after 10 - 14 days.
12
The countries in which you have inventory.
We cover 42 countries including US, UK, Mexico, Brazil or India.
13
What if we see unwanted ads on the site?
Common unwanted categories like guns, drugs, adult already banned in our tags. There is a workshop that we do together before the start of running our ads on your site. Plus, if you see an unwanted add you can directly send a mail to blocking@yieldbird.com and our blocking team will respond asap.
